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Career Upskilling For the Changing Workplace: Strategies to Build Your Brand, Be In-demand, Boost Your Future!
In this highly interactive webinar, you will learn career upskilling strategies that will help you develop career resilience – the ability to ride the waves of change and continually invest in your career future. The objectives are:
- Identify benefits of career upskilling and develop career resilience for a very changing world.
- Monitor your changing work environment by scanning trends and potential career opportunities.
- Manage your competitive edge by doing a career checkup or SWOT to determine your next steps.
- Mobilize your powerful resources by evaluating and capitalizing on your network and connections.
- Learn to rethink, rewire, reinvent your brand: who you are and what you bring to the changing marketplace.
- Practice a 3-step process to craft your brand statement; leverage it for present and future career possibilities.
- Review 10 tips to take charge of your career from seasoned professionals & managers who have upskilled their careers.
Overview of the webinar
How marketable are you in this constantly shifting workplace? How prepared are you for the changes that are occurring in your organization? Have you recently thought about your brand, or do you even have one?
A career brand conveys your identity, your distinctiveness and your capabilities as a high achieving professional and leader. It communicates the value you offer to present and future employer. A strong brand generates interest, open up doors and builds your reputation. A weak or wrong brand prevents you from achieving your career goals and having the impact you want.
This webinar will focus on these three areas of Career Upskilling For The Changing Workplace:
1. Understanding the 3 essential career management strategies.
- Monitor your changing work environment: Don’t be caught with your guard down! Manage your competitive edge: Stay ahead of the crowd! Mobilize your powerful resources: Take action, get results!
2. Developing, updating, your brand.
- What are your unique strengths? How well do you utilize them? Which would create the most value to others? How do you make your brand real, marketable and true to who you are?
3. Leveraging your brand for advancement or career shifts.
- How do you enhance your brand within your present role? Build powerful networks up, sideways and outside to further your career? What are the most effective strategies for shifting or changing career?
If you are concerned about your career satisfaction and success, as you should be, then take complete ownership of it. The benefit of effective career upskilling is to put you in the driver’s seat of your professional and managerial career.
Who should attend?
- CEO’s
- COO’s
- VP of Human Resources
- Chief Learning Officers
- Directors
- Project Managers
- Operation Managers and Supervisors
- Team Leaders
- Human Resources Teams
- Independent Contributors
- All Professionals Who Want to Upskill Their Careers
Why should you attend?
Most people forget they really have two jobs. The first is to do what they get paid to do and do it well. The second is to do what’s necessary to ensure their long-term professional or leadership success. Let's admit it - most of us are on cruise control! Then suddenly we realize our brand, and possibly our career, may be in jeopardy. All of a sudden, we're scrambling to do something fast!
Are you someone who thinks career branding is not for you because it’s all about promoting or tooting your own horn? However, think of it not as self-promotion, but as educating people about who you are and what you have to offer.
Or you say to yourself, branding is for products. You’re not a “brand,” you’re a person, right? You may not like to think of yourself as a “brand,” but you do already have a brand, whether or not you choose to take control of it.
To stay competitive in this very changing workplace, whether you’re a highly talented professional, manager or leader, you need to regularly conduct a career assessment no matter how well or how confident you are that things are going according to plan. It is far too easy to put your career on autopilot and then suddenly realize you need to do something.
Therefore, make sure your career goals are not stranded on an island called, “Someday I’ll…”. Rather take action now by attending this webinar where you will learn the smart career upskilling strategies so that you will always be investing in your future.
Faculty - Ms.Marcia Zidle
Marcia Zidle, the Smart Moves Coach, is a board-certified executive and career coach, business management consultant and keynote speaker, with over 25 years of management, business consulting and international experience in a variety of industries including health care, financial services, oil and gas, manufacturing, insurance, pharmaceuticals, hospitality, government and nonprofits.
She has expertise in strategy and alignment; executive and team leadership development; social and emotional intelligence; employee engagement and innovation; career and organization change management; employee relations and talent management.
Marcia has been selected one of LinkedIn Profinder’s top coaches for the past 7 years. Check out her 200 + LinkedIn articles she’s authored on Leadership, Management and Human Resources topics that have facilitated organizations to leverage their leadership and human capital assets generating greater effectiveness and profitability.
Marcia’s claim to fame is as a world traveler having a multi-cultural spirit and perspective. She has lived as an expatriate with her family in Scandinavia and Australia. In fact, one of her children is an "Aussie". She’s traveled to over 30 countries throughout Europe, Middle East, Far East, and the South Pacific.
Credits
HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at www.hrci.org
ComplianceIQ is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CPSM or SHRM-SCPSM. This program is valid for [1] PDCs for the SHRM-CPSM or SHRM-SCPSM. For more information about certification or recertification, please visit www.shrmcertification.org.